San Jose Sharks 2024 Kit Release
March 2024
Brief: To create an engaging and unique way to assist brands looking to launch their metaverse strategy
Delivery method: WebAR
The experience:
The Zappar Creative Studio team worked with The Brandtech Group to create an out-of-this-world experience. Say goodbye to the old-fashioned ways of presenting and visualising data. This experience helps clients visualise and explore the leading spaces of the metaverse and their associated usage, audience and reach data. Launched via QR code this experience depicts each metaverse platform as a planet in the ‘technology’ solar system. By tapping on a planet it zooms in to see the data available (their function, audience insights, usage and reach).