How to execute impactful WebAR campaigns

14:50 - 15:35 BST | 22nd Jun

Join Zappar’s Managing Director (Max Dawes) and Bobby Ennis (EVP of Digital Experiences at Groove Jones) as they dive into the specifics of creating world-class augmented reality experiences for the web.

During this session, the guys will be talking through:

- WebAR (what is and why you should be using it)
- How to devise and deliver successful WebAR campaigns
- Groove Jones’ experience using Zappar’s WebAR technology

Speakers

Max Dawes

Max Dawes

COO, Zappar

As COO, Max is focused on the software and product side of our business working with the different teams to ensure Zapworks is delivering against its mission, using his nine years of experience in the AR industry.

As COO, Max is focused on the software and product side of our business working with the different teams to ensure Zapworks is delivering against its mission, using his nine years of experience in the AR industry.

Bobby Ennis

Bobby Ennis

EVP of Digital Experiences, Groove Jones

Bobby is a digital strategist and digital marketing expert that has worked on numerous award winning campaigns and with major brands like AT&T, Visa, Wells Fargo, and Ford. He currently helps brands and agencies bring the weird and wonderful to life.

Bobby is a digital strategist and digital marketing expert that has worked on numerous award winning campaigns and with major brands like AT&T, Visa, Wells Fargo, and Ford. He currently helps brands and agencies bring the weird and wonderful to life.